12/16/03
Cobra launches new web site

Today, Cobra Motorcycles launches new website as part of our new marketing and customer material distribution plan to better server our community. We are currently in the process of finishing out some parts of our site, but check back often as we will be launching some very neat new features such as rider memberships and much much more!

If you have any questions, or would like to contact a Cobra representative, please visit our contact page by clicking here.

 

11/10/03
Cobra and Rev! Motorcycles Team Up

YOUNGSTOWN, Ohio, (Nov. 10, 2003) - Officials at Rev! Motorcycles have come to an agreement with Cobra Motorcycle Manufacturing Inc., maker of the world's fastest 50cc motocross bikes, to purchase the company and bring its products, team and expertise into the Rev! family. The newly formed combination will continue with the legendary Cobra brand name and will be called Cobra Sport, Inc.

Bud Maimone, Cobra founder, marketed the first truly race-ready 50cc motocross bike. "Bud's contributions to motocross are extraordinary and we are proud to carry on the tradition of Cobra and thrilled that he will continue to be part of the team" said Cobra's new President Sean Hilbert. "Bud created the market for the high performance 50cc motocross bike and his legacy will continue with Cobra through his hands-on involvement with the company."

Rev!, like Cobra, is run by people who are passionate about the motocross community. "Our vision for what Cobra can be is that riders and their parents have access to products and service which is customized for them. This means that Cobra will move to new levels of innovation, customer and dealer service," said Cobra's Vice President Mike Tinskey.

Bud Maimone, who turns over the reigns of Cobra to Rev!'s Sean Hilbert and his team, says "The Rev! team was chosen because Cobra's current and future customers need people who care about riders as much as I do. We put together an exhaustive search and were fortunate to find the Rev! team - people who are as passionate about minicycles as I am."

Cobra's future plans include improving the quality and performance of existing products and expanding product offerings. Cobra also plans to improve the riders' access to product and service, and will continue to produce and promote the most successful minicycle racing program in the United States.

About Rev! Motorcycles

Rev! Motorcycles is an American start-up manufacturer of made-to-order high-performance motorcycles. Rev!'s rider-oriented plans were designed to bring custom configuration from the factory floor to the customer through the local dealers. Rev! made its debut at the 2001 Indy Trade Show with the introduction of its RVx 250 prototype. Please visit Rev!'s website at www.revmotorcycles.com

About Cobra Motorcycle Manufacturing

Cobra Motorcycle Manufacturing was founded in the early 1990's to bring 50cc motocross bikes into a market that was asking for a race-ready product. A leader at the start line and the finish line, Cobra's current offerings include the PW3-50, CM50, King Cobra 50 and the DC65. Riders on Cobra Motorcycles have consistently won the AMA Amatuer National Championships since inception. Cobra is headquartered in Youngstown, Ohio. Please visit Cobra's website at www.cobramotorcycle.com

12/03/03
Cobra Wins Yet Another Title At The Mini O's!

Florida Cobra racer Adam Cianciarulo goes undefeated at the AMA Winter Olympics, capturing the title in his last 4-6 50cc race; Covington & Bell podium as well

ANAHEIM, Calif., (Dec. 3, 2003) - It's not very often at a minicycle race that the entire crowd, including track workers, fellow riders, parents, race officials, concessions staff, event sponsors and such stop what they're doing to watch a moto. But such was the case when six-year-old Adam Cianciarulo piloted his American-made Cobra CM 50 for the last time in the 4-6 50cc class, bringing home the gold in sweeping every qualifier and moto in his class at the Mini O's this past week in Florida.

"The kid is just amazing," said Cobra President Sean Hilbert. "Adam and his parents have been aligned with Cobra for two seasons now and he's certainly one of the 'up-and-coming' stars to keep an eye on. Cobra looks forward to continuing its relationship with the Cianciarulos when Adam moves up to the 7-8 class next year."

Cianciarulo's only challenge of the weekend came during the final moto when another Cobra hotshot - Alabama's Thomas Covington - battled up front to put the pressure on Adam. Both riders would actually go down on the last lap of the final moto, with Cianciarulo recovering to take the win and Covington finishing in second - giving Cobra the 1-2 sweep.

"I had a lot of fun this week," said Cianciarulo. "But I'm really looking forward to moving up to the 7-8 class next year. The competition's going to be really good." Noteworthy: Cianciarulo will ride the legendary King 50, celebrating it's 10th year of competition success in the minicycle ranks.

In the 7-8 50cc supercross event, Florida Cobra racer Zach Bell finished a strong second, only to have his hopes of an overall Mini O's championship dashed when he had a spectacular crash in the start of his first motocross event qualifier. Undaunted, Bell seemed more angry at himself, got up, brushed himself off and finished the race.

"We just plain had some bad luck in the 7-8 class this year," said minicycle icon Bud Maimone, founder of Cobra. "But I can't complain too much. We still took the majority of the podium spots in the 50cc classes."

Added Phil McDowell, Cobra's Chief Engineer: "The Cobra Factory was able to finish off the week of racing with a test session at Gatorback. The competition trying to knock Cobra off the top is stronger than ever and we need to ensure we have the best product on the track. And what a better way to do that than have the best minicycle racers in the world put our new bikes through their paces for a couple days prior to delivering the Cobra product to our dealers."

Cobra Motorcycle Manufacturing was founded in the early 1990's to bring 50cc motocross bikes into a market that was asking for a race-ready product. American-made and a leader at the start line and the finish line, Cobra's current offerings include the PW3-50, CM50, King Cobra 50 and the DC65. Riders on Cobra Motorcycles have consistently won the AMA Amatuer National Championships since inception. Cobra is headquartered in Youngstown, Ohio. Please visit Cobra's website at www.cobramotorcycle.com

12/03/03
Cobra hires national sales manager

ANAHEIM, Calif., (Nov. 25, 2003) - Cobra Motorcycles announced today that it has come to an agreement with Mike Burkeen to take over the position of National Sales Manager for Cobra, effective immediately.

Burkeen, a relative newcomer to the motorcycle industry per say, no doubt brings with him a wealth of minicycle knowledge based mainly on his son, Matthew, a multi-time Loretta Lynn's qualifier. In a addition, Burkeen has 18 years of experience in sales and sales management - something that will suit him well when taking over the day-to-day communications operations between Cobra, its dealers and its end customers.

"Mike fits our national sales and marketing plan perfectly," said Sean Hilbert, President of Cobra. "We were looking for someone with a proven sales track record who also had intimate knowledge of the mini motocross market, and Mike is that person."

Hilbert explained that Burkeen will start right away developing the dealer network, improving communication lines between Cobra and its dealers and working with the race team on development issues and racer support at the national races;

A racer through his adolescent years and into his teens, Burkeen, like many proud minicycle fathers has spent his halcyon days racing the vet class and watching one of his sons, Matthew, seven, come up through the ranks of minicycle racing.

"I'm blessed to have been able to enjoy the minicycle experience with my own son and certainly look forward to applying what I've learned to Cobra and its effort to expand and deliver what we certainly feel is the fastest, most competitive minicycle on the market," said Burkeen. "I'm looking forward to working with the many dealers around the country and am not adverse to spinning wrenches and getting my hands dirty as well."

Burkeen, who resides in North Carolina, is married (Lynne) with three children. Sons Matthew and Andrew, two, and daughter Jensen, five.

Cobra Motorcycles Joins Forces With OMS Sports

Producers of the fastest, most successful competition minicycles select OMS Sports as its public relations/marketing agency of record

ANAHEIM, Calif., (Nov. 5, 2003) - OMS Sports announced today that it has signed the Cobra Motorcycle Manufacturing Inc., - makers of the Cobra Minicycle line - to an exclusive public relations/marketing agreement - effective immediately.

Owner of OMS Sports Fred Bramblett said that the deal was agreed upon in an effort to help Cobra elevate the brand name and develop the heritage of its minicycle line, while also serving to assist the company in promoting its highly successful competition efforts at races all around the United States.

"Based on its racing results at such places as Loretta Lynn's, Ponca City, Las Vegas and the Mini O's, we see Cobra as the leader in the fast-growing competition minicycle market," said Bramblett. "Cobra is also in the process of what will prove to be some rapid expansion during the next several years and they've come to us to work alongside them, providing guidance in the public relations and marketing areas during this growth period and beyond.

"We look forward to a long and prosperous relationship with Cobra, its hard working employees and the legions of young racers out there winning on the Cobra brand."

Cobra, founded in 1993, produces the most successful line of competition minicycles in the United States with more than 45 national titles in the last decade. Based out of Youngstown, Ohio, Cobra's mission is to build premium minicycles for the serious racer.

OMS Sports is a global, full-service sport marketing agency specializing in athlete representation, strategic marketing partnerships, industry relations, licensing and merchandising opportunities in the world of Extreme Personal Powersports. For more information, contact Pat Schutte at (734) 222-0688.